Magnolia 5 – The Best Makeover of Magnolia CMS Till Date

Magnolia International Ltd, on 20^th June, 2013 released Magnolia 5 – the bigger and better version of Magnolia CMS till date. This latest iteration of Magnolia CMS has been released to support today’s mobile age and hence features out of the box mobile ready features which makes it the first mobile enabled CMS on the market.

Pascal Mangold, CEO & Cofounder of Magnolia International Ltd said “We designed Magnolia to be as simple and as flexible as a Smartphone. The result is a CMS that looks beautiful, feels natural and is fast and intuitive to use.”

With Magnolia 5, a number of groundbreaking features have been also released that promises to revolutionize the content management like never before.  Let’s dive into Magnolia 5 and check out whether it will stand out from the rest.

Touch Inspired Interface

Magnolia 5 has introduced an intuitive touch inspired interface that lets you manage your tasks in Magnolia with swipe actions on both PCs and touch screen devices like Smartphones, tablets, iPads, laptops. This enables users to navigate between applications easily  and complete the task quickly.

Application Launcher

Magnolia 5 features App Launcher, a feature that allows users to navigate between applications using a spring boat just like you do on a smartphone. Another advantage of this feature is that it allows developers to create their own customized applications that looks and feels just like inbuilt Magnolia apps with the same ease of use.

Image Credit: www.magnolia-cms.com

Intuitive Collapse Action Bar

Magnolia 5 leaves behind the bulky and cumbersome toolbars and drop downs and replaces them with intuitive Collapse Action Bars that appear on single side of the screens of devices like iPads. These Action  Bars collapses and highlights the icons as touch-targeted squares depending on the task you are currently working providing a better usability and interactivity.

Image Credit: www.magnolia-cms.com

Pulse

Pulse feature has been introduced to continuously keep you updated with notifications and feeds. It is the most active feature that helps you keep a constant track on content and enables real-time monitoring by providing updates related to comments, content status, requests, along with statistics and analytics.

Image Credit: www.magnolia-cms.com

Favorites

This is another smart feature in Magnolia 5 CMS which lets users create shortcuts and favorites of the most used applications and tasks like creating a page, adding tags, etc. This feature allows accessing the applications and favorite tasks quickly saving you more time and gives a personalized user experience.

Digital Assests Management

Magnolia 5 also provides Digital Assets Management feature that lets you manage your digital assets like videos, images, documents and use them to enhance your online channels.

Magnolia 5 offers flexibility, scalability and usability inside a single box empowering users to respond to the challenges faced in developing the most fluid and smart CMS. With these features and enhancements, Magnolia 5 bags the title of the best version of Magnolia CMS till date beating all the other CMS of today’s time.

Looking for developing or migrating your website to any version of Magnolia CMS? Email us at info@cygnet-infotech.com. Visit http://www.cygnet-infotech.com/java-cms-frameworks/magnolia-cms-framework to know more about our capabilities on Magnolia CMS

Sitecore with eCommerce – a Key to Successful Online Store

Sitecore is a web content management system and a marketing automation software that helps companies create their online presence with dynamic, fully-featured websites. It is a powerful CMS with an ability to manage and deploy multiple websites. Several companies around the world including national governments and Fortune 500 companies utilize Sitecore to manage their websites.

Over the years, Sitecore has undergone several updations to support various needs of the organizations. One such extension that Sitecore features is an integration with eCommerce platform to support the rising eCommerce transactions taking place across the world. The support for eCommerce over and above content management capabilities in Sitecore helps organizations deliver compelling web experience, attract new visitors, optimize conversion rates and sales through a single platform, i.e. website.

Sitecore with eCommerce

Sitecore’s eCommerce functionality integrated with marketing automation features provides the required tools to track and optimize the customer actions for particular eCommerce website goals such as account creation and order completion. The unique combination of Sitecore with eCommerce also helps in providing web experience with a more personalized touch based on the visitor’s profile and order history. Sitecore’s blend with eCommerce even helps website developers to customize checkouts, create traffic-generating email campaigns, create sophisticated forms, secure payment processing and shipping and maintain purchase history over and above eCommerce website content management.

Besides, Sitecore CMS with an enhanced support for eCommerce provides retail-marketing oriented websites with following benefits which unlocks the doors towards delivering an exceptional shopping experience to the customers.

Customer Management: This is the major benefit of Sitecore’s integration with eCommerce. From checkout to shipping to managing orders, Sitecore helps in managing complete customer lifecycle with

• Product information management & order management
• Payment processing and shipping management
• Integrating with ERP, customer databases and other back office applications
• Customizing the checkout process

Personalized Shopping Experience: Sitecore with its intuitive wizard driven profile and personalization tools helps deliver a personalized shopping experience. Moreover by combining Geo-tracking, account management and visitor’s activity, Sitecore helps in

• Optimizing cross-selling and up-selling business
• Customizing shopping carts
• Increasing order values

Mobile Ready: Sitecore provides enough flexibility to design a mobile version of your eCommerce website to ensure a personalized mobile experience.

• Generate more revenue with m-commerce by serving content on different devices
• Enables shopping anywhere, anytime
• Sends alerts to website administrator to publish or edit website pages on the go

Optimize Sales: Sitecore gives inbuilt analytics such as visitor counts, average time on the website, best-selling items, etc. to optimize sales along with key metrics like

• Conversions with referring urls
• Successful search terms
• Popular downloaded content

With all these eCommerce capabilities of Sitecore, businesses gets a key to successful online store along with an ability to deliver incomparable shopping experience that sets them apart from competitors.

Planning an online store? Get it built on Sitecore with the help of Cygnet Infotech. Email us know to discuss your ecommerce website development requirements.